By the time it was handed over by KI challengers, TAMANNA reached 591k+ users, 3k+ orders, and 3m+ pageviews. Not bad for a grand opening party.
When its customers’ needs evolve, so does Alshaya. Its adaptability is how the global franchise and brand operator elevated its portfolio of companies, a collection 100+ years in the making, for the digital world. It’s also why they asked KI challengers to improve upon and launch TAMANNA, a platform to unite their fashion and beauty e-commerce channels within one virtual shopping experience.